Festival Blog

Festival Blog

Welcome to the Festival Blog

Find the latest updates, insights and interviews from our Festival team.

Expect exciting news developments, inspiring articles and a few inside tips to make you look good at that next marketing meeting. So, if you love to learn and are as passionate about your craft as we are, then read on fellow marketers, read on.

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LATEST BLOGS

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  • Rose McGowan’s advice to marketers: Sell what you would want to be sold

    23 Jan 2020 Sarah Vizard, News Editor, Marketing Week
    The activist, actress and director believes marketers have great power to impact behaviour and they must take that responsibility seriously. Article f ...
  • Why Tesco won’t refer to Aldi and Lidl as ‘discounters’

    21 Jan 2020 Ellen Hammett, Senior Reporter, Marketing Week
    Tesco’s outgoing chief executive talked semantic strategies, regrets and how “brutal objectivity”  helped him lead one of the UK’s biggest business tu ...
  • 7 Influencer Marketing Trends for 2020

    16 Jan 2020 Dale Barnett, Blog Manager, Influencer Intelligence
    Article first published by Influencer Intelligence As a new decade dawns, Influencer Intelligence can’t help but look back over the last ten years tha ...
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Festival of Marketing

7 - 8 October 2020 

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