Festival Blog

Festival Blog

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  • What we learnt from GMA's latest article on Sexism in Advertising

    23 Aug 2018 Katherine Fiona Jones, Marketing Executive
    Upon reading the article from our sponsors GMA on the future of Sexist Stereotyping in Advertising, this is what we found out.
  • Guest Blog from BIMA: Judgement Call – the Real Role of AI Pt.2

    21 Aug 2018 Lee Allen of TH_NK edt. Katherine Fiona Jones Marketing Executive
    Lee Allen of TH_NK and member of the BIMA AI Council, focuses on the true value of AI: its ability to help us make better judgement calls based on its better predictions.
  • Interview with This Girl Can's Kate Dale

    24 Aug 2018 Katherine Fiona Jones, Marketing Executive
    Empowering those who find it hard to hit the gym, take to the road or maintain a healthy lifestyle is difficult for a myriad of reasons. We interviewed Kate Dale to see how she manages to juggle it su ...
  • Interview with Heineken

    15 Aug 2018 Katherine Fiona Jones, Marketing Executive
    With a diverse portfolio to work with, restrictions and limitations to navigate as well as big expectations to fulfil, we couldn't resist tapping into the mind of the woman spinning all these very imp ...
  • Guest Blog from BIMA: Artificial Intelligence - From Hype to Opportunity Pt.1

    09 Aug 2018 Rachel Johnson, Marketing Manager at BIMA
    AI won’t take all our jobs. But it is the next step in the natural evolution of our technical ambition. 
  • Speaker Interview with Wings

    17 Aug 2018 Katherine Fiona Jones, Marketing Executive
    Taking the leap to develop your own successful lab-based business isn't only courageous - it's applaudable. Today on the blog we're joined by entrepreneur and creative leadership guru Gabriela Lungu. ...
  • Sifting through the stats with Digital Doughnut

    02 Aug 2018 Katherine Fiona Jones, Marketing Executive
    11 easy steps to help you become a lead generation mastermind. 
  • BCMA Celebrate their 15th Anniversary

    31 Jul 2018 BCMA | Edt. Katherine Fiona Jones, Marketing Executive
    This year our Partners BCMA are Celebrating their 15th Anniversary. We're joined on the blog today by their team who are sharing their story, from the humble beginnings as an original Soho-meet-up to ...
  • GMA on Audience Digital Trust after GDPR

    03 Aug 2018 Ardi Kolah, GMA. Edt. Katherine Fiona Jones, Marketing Executive
    Today's blog has been taken over by GMA Author, Ardi Kolah. Read on to find out some of the most sought after insights into how GDPR has effected brand authenticity, targeted advertising and audiences ...
  • Women in Advertising - getting nowhere fast?

    25 Jul 2018 Megan Boyle, Marketing Executive at MRS | Edt. Katherine Fiona Jones, Marketing Executive at FOM
    “Humans are complex and for communication to be truly relatable, we need to move away from tired pen portraits and embark on newer, fresher projects”   One of the topics on the agenda at this year’s F ...
  • Speaker Blog with Step Up Club

    13 Jul 2018 Katherine Fiona Jones, Marketing Executive
    Have you ever felt as though no matter how hard you try, no matter what you do and how smart you work, there is always something holding you back? Something stopping you from taking that next step? Li ...
  • Content Stage : What to Expect

    15 Jun 2018 Katherine Fiona Jones, Marketing Executive
    Great for those who: Want to explore the debates surrounding content and its effects on brand and marketing strategy Want to find out the latest trends and forecasts for content Interested in learning ...
  • AI and Tech Innovation : What to Expect

    20 Jun 2018 Katherine Fiona Jones, Marketing Executive
    Great for those who: Want to improve their tech know-how Are interested in engagement through tech Want to learn and apply Innovative approaches to customer and user experience Once upon a time, there ...

Festival of Marketing

10 - 11 October 2019 

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