Festival Blog

Festival Blog

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  • Guest Blog from BIMA: Artificial Intelligence - From Hype to Opportunity Pt.1

    09 Aug 2018 Rachel Johnson, Marketing Manager at BIMA
    AI won’t take all our jobs. But it is the next step in the natural evolution of our technical ambition. 
  • Meet The Team : Katherine Fiona Jones

    06 Aug 2018 Alexia Clare, Marketing Executive
    Our newest marketing team member has only joined us two months ago but it feels like she’s been here for years. Meet Katherine Jones Marketing Executive, the pen behind the blog. On top of being a bre ...
  • GMA on Audience Digital Trust after GDPR

    03 Aug 2018 Ardi Kolah, GMA. Edt. Katherine Fiona Jones, Marketing Executive
    Today's blog has been taken over by GMA Author, Ardi Kolah. Read on to find out some of the most sought after insights into how GDPR has effected brand authenticity, targeted advertising and audiences ...
  • Sifting through the stats with Digital Doughnut

    02 Aug 2018 Katherine Fiona Jones, Marketing Executive
    11 easy steps to help you become a lead generation mastermind. 
  • Digital Transformation : What To Expect

    01 Aug 2018 Katherine Fiona Jones, Marketing Executive
    Great for those who...  Want to develop new insights into new digital tools and learn how to use them. Are up to the challenge of developing new approaches to marketing across the board The metamorpho ...
  • BCMA Celebrate their 15th Anniversary

    31 Jul 2018 BCMA | Edt. Katherine Fiona Jones, Marketing Executive
    This year our Partners BCMA are Celebrating their 15th Anniversary. We're joined on the blog today by their team who are sharing their story, from the humble beginnings as an original Soho-meet-up to ...
  • Customer Experience Stage : What To Expect

    27 Jul 2018 Katherine Fiona Jones, Marketing Executive
    Great for those who... Want to improve customer experience through a myriad of channels Prioritise customer expectations Want to gain insight in how to measure customer experience   Championing for th ...
  • Women in Advertising - getting nowhere fast?

    25 Jul 2018 Megan Boyle, Marketing Executive at MRS | Edt. Katherine Fiona Jones, Marketing Executive at FOM
    “Humans are complex and for communication to be truly relatable, we need to move away from tired pen portraits and embark on newer, fresher projects”   One of the topics on the agenda at this year’s F ...
  • Meet The Team : Sybilla Weber Veronesi

    23 Jul 2018 Katherine Fiona Jones, Marketing Executive
    Working in an events marketing environment means you need resilience and good know-how; Sybilla, our Senior Marketing Executive has both, with buckets of enthusiasm to-boot! Not only has she proven he ...
  • What To Expect : Realising Your Potential

    20 Jul 2018 Katherine Jones, Marketing Executive
    Want to create more opportunities in their personal career Want to overcome personal challenges and lead more fulfilling lives The Realising Your Potential Stage is back and better than ever, with a v ...
  • A Technologist's guide to Festival 2018

    18 Jul 2018 Katherine Fiona Jones, Marketing Executive
    Do you get excited at the prospect of using tech to enhance your business and customer experience? Does the possibility of virtual shopping assistants send you into a spiral? If you're a technological ...
  • Meet The Team : Danielle Cottrell

    16 Jul 2018 Katherine Fiona Jones, Marketing Executive
    In the fast paced world of events, organisation and communication is key to success. Without these two pillars, you end up in a world of confusion and essentially - it all goes a little Pete Tong.  Ou ...
  • Speaker Blog with Step Up Club

    13 Jul 2018 Katherine Fiona Jones, Marketing Executive
    Have you ever felt as though no matter how hard you try, no matter what you do and how smart you work, there is always something holding you back? Something stopping you from taking that next step? Li ...
  • Festival of Marketing takes home PPA Award

    11 Jul 2018 Katherine Fiona Jones, Marketing Executive
    Did you hear about our latest award? That's right folks, we are officially the winners of the PPA Award for 'Event of the Year', (Business Category) 2018. Needless to say, we are over the moon that Fe ...
  • A Researcher's Guide to Festival

    06 Jul 2018 Katherine Fiona Jones, Marketing Executive
    A research focused guide to Festival, from stages to sessions.
  • KLM : Getting the Best from AI, Humans and Social Strategy

    04 Jul 2018 Martine Van Der Lee, Director of Social Media. KLM | Edit. Katherine Fiona Jones, Marketing Executive
    The most socially devoted company in the world, KLM drop in for a discussion on all things AI, tech and intergated learning technologies that take a personal approach to mass marketing via social medi ...
  • Meet The Team : Alexia Claire

    02 Jul 2018 Katherine Fiona Jones, Marketing Executive
    Every Monday we've been introducing you to a member of the incredible team that sits behind the most happening marketing event to hit London. This week we want to introduce you to one of our hard work ...
  • Karma Cola : Design and Identity Through Personification

    29 Jun 2018 Simon Coley, co-founder and creative director, Karma Cola Co | Edit.Katherine Fiona Jones, Marketing Executive
    Building an FMCG brand that has a rooted ethical and honest ethos can seem impossible. However Karma Cola have managed to do just that. With Co-Founder and Creative Director Simon Coley at the helm, K ...
  • Headliner Carolyn McCall DBE announced for 2018

    27 Jun 2018 Katherine Fiona Jones, Marketing Executive
    Most of us can agree, that the path to success never did run smoothly, especially when that path is filled with hurdles, sharp turns and seemingly insurmountable obstacles. Being an ambitious woman in ...
  • Meet The Team : Liza Koromila

    25 Jun 2018 Katherine Fiona Jones, Marketing Executive
    Inside the fast paced world of events marketing, there are the unsung heroes that expertly craft and curate each stage of the content production process. We like to sing about our heroes, so on this M ...
  • Speaker Blog with Grace Victory

    22 Jun 2018 Katherine Fiona Jones, Marketing Executive
    This year our Brand and Creative Stage is set to challenge our perceptions of communication, representation and idolisation. Over the past year advertisers themselves have been challenged by a new phe ...
  • AI and Tech Innovation : What to Expect

    20 Jun 2018 Katherine Fiona Jones, Marketing Executive
    Great for those who: Want to improve their tech know-how Are interested in engagement through tech Want to learn and apply Innovative approaches to customer and user experience Once upon a time, there ...
  • Meet the Team : Gavin Wells

    18 Jun 2018 Katherine Fiona Jones, Marketing Executive
    "I would keep a close eye out for some big announcements in the coming weeks "   Hello, Gavin! Tell us a little bit about yourself and how you came to be with the Festival of Marketing? I have been wo ...
  • Content Stage : What to Expect

    15 Jun 2018 Katherine Fiona Jones, Marketing Executive
    Great for those who: Want to explore the debates surrounding content and its effects on brand and marketing strategy Want to find out the latest trends and forecasts for content Interested in learning ...

Festival of Marketing

10 - 11 October 2019 

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