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Fast Forward

Fast Forward

Helping you see beyond the year with confidence

8-10 June 2021

This three day virtual event will offer some much needed perspective on what the future holds for you, your team and your brand. Expect answers to the big questions about the future of your brand, your job and the way you work. 

By June, it will be time to dust yourself down and look beyond the end of the month and the quarter. Each day of June's Festival has a carefully curated theme, which will provide you with thought-provoking content to help you get future fit. This isn’t an exercise in specious future gazing but an honest look at what will and won’t change and how to prepare.

Register your interest to be notified as more details are announced, and download the Delegate Pack to find out more.

REGISTER YOUR INTEREST   DOWNLOAD THE DELEGATE PACK

Each day of June’s Festival focuses on a different topic:

Day 1:

Future proofing your brand

There is no shortage of predictions of seismic change in marketing, but what will change and how do marketers need to prepare and adapt to thrive?  Discover what the future holds and how to prepare for it.  

Day 2:

Innovation

When should brands innovate? How should they approach decision making? And how do they determine potential success? Discover the process, mindset, checks and balances that can lead to successful innovation.

Day 3:

Work and working

Has the pandemic hastened the need for marketers to have new capabilities, or highlighted the need for marketing fundamentals? Discover the structure, skills and mindset marketers and their teams must possess to prosper.

Explore some sample topics…

Day 1:

Future commercial and pricing strategy

The role of culture in changing consumer attitudes

Sustainability and the role of the marketer

Successful reinvention from category switches

The role of research

Marrying brand and employer branding

Day 2:

The opportunity of automation and AI

Innovation approaches

Determining success

Creating a culture of innovation

Successful innovation and why it worked

Innovative companies and cultures

Day 3:

Agile working and marketing

Organisational design and marketing’s place in it

Stakeholder management

Future marketing capabilities

Agile organisations

Real time decision making and enablement

How will June's Festival be delivered?

Lessons from the past

Experts share their successes or failures.

Consider this

A prediction of future best practice.

How to ….

Shorter sessions that are evidence-based, practical workshops.

The alternative view

An expert challenges received wisdom.

Discover the other Festivals taking place in 2021

March

23-25 March 2021 | The Bottom Line

Empowering you to make better decisions.

This virtual event will help you determine what you focus your time and money on and how to measure the success of the decisions you make

Get your Virtual Festival Pass today.

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October

18-22 October | The Year Ahead

Gain a complete toolkit for success.

This Festival will offer you a complete toolkit for success in the year ahead. Expect actionable insights into the most immediate challenges in everything from strategy and leadership though to execution.​

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  • "A fantastic Festival and best in class for quality and quantity of content, speakers, topics, delivery and discussion. A must for all marketers!"
    Customer Marketing Manager
    8x8 UK
  • "Good opportunity to get in touch with latest trends, thoughts and future outlooks in business and marketing."
    VP Marketing & Analytics EMEA
    ACCO Brands EMEA
  • "Such a fantastic and hugely informative week filled with amazing speakers from all over the world."
    Marketing Manager
    SKYMAGIC
  • "Many great sessions with great content to get the mind flowing with ideas and strategies."
    Marketing Manager
    Amped Software
  • "Fantastic range of high quality speakers, condensed into easily digestible sessions. Love the playback, which fitted into my busy work schedule."
    Marketing Consultant
    Summit Consulting
  • “A must -attend for all marketers, from organisations big and small, who don't want to get left behind.”
    Brand Manager
    Ombar Chocolate

Festival of Marketing

The Bottom Line

23-25 March 2021

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