2018 Festival Jams

Loading

Phrasee: Emotional marketing: good or bad?

11-Oct-2018
Jam

Come and join the debate as Parry Malm, CEO of Phrasee and Alex Ayin, Group Transformation Director at Social Chain, as they explain why marketers should be considering the types of emotions they use in consumer communications. They will look at use cases where emotional marketing has been used for both good and bad, ending off with a discussion on how we, as marketeers, could be using technology to better society.

Background Image

shape

Festival of Marketing

10 - 11 October 2019 

REGISTER YOUR INTEREST

Powered By:

Creative Review

Design Week

Econsultancy

Marketing Week

Adobe

IBM

Influencer Intelligence