2018 Agenda at a Glance

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The most socially devoted company in the world: KLM’s social media innovation

11 Oct 2018
Social & Influencer Marketing Stage
  • 'Layover with a local': Making travel more fun, and bringing people closer together, through social media
  • Why KLM invests heavily in automation technologies, such as AI, to remain famously personal
  • How KLM’s social media agents manage interactions in ten languages, across seven platforms
  • How KLM has established customer trust over social media, in an industry where security is paramount

Festival of Marketing

10 - 11 October 2019 

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